Google Ads Expert for Long-Term Engagement – Upwork


We are a dynamic marketing agency seeking a seasoned Google Ads Expert with a proven track record of success and unwavering integrity. Our ideal candidate will possess deep expertise in creating, managing, and optimizing Google Ads campaigns Leads or sales for a FB ads guide to achieve maximum ROI for our diverse clientele. We’re looking for a strategic thinker who can not only craft compelling ad campaigns but also set up and fine-tune our clients’ Google Ads accounts for long-term success.

Key Responsibilities:

Design and implement effective Google Ads strategies to increase client visibility and drive targeted traffic.
Conduct thorough keyword research and analysis to identify opportunities for campaign optimization.
Create compelling ad copy that resonates with diverse audiences and adheres to brand voice guidelines.
Set up and manage Google Ads accounts, ensuring best practices are followed for account structure and ad placements.
Monitor campaign performance, analyze data, and provide actionable insights to consistently improve campaign results.
Stay abreast of the latest Google Ads features and updates to leverage new tools and strategies for our clients.
Collaborate with cross-functional teams to align Google Ads strategies with overarching marketing goals.
Manage budgets efficiently, ensuring optimal allocation of funds across campaigns and maximizing ROI.
Provide transparent and regular reporting to stakeholders, highlighting successes, challenges, and recommendations for future actions.
Uphold the highest standards of integrity by ensuring compliance with all Google Ads policies and industry regulations.
Qualifications:

Proven experience as a Google Ads specialist, with a portfolio of successful campaigns that have driven growth and engagement.
Strong understanding of SEM, PPC, and Google Analytics.
Familiarity with Google Ads Editor and other relevant tools.
Excellent analytical skills with an ability to mine data for insights and pivot strategies accordingly.
Adept at multitasking and managing multiple accounts without compromising on quality or performance.
Exceptional communication skills, with an ability to explain complex concepts to non-technical stakeholders.
Certified Google Ads Professional status is highly desirable.
Evidence of ongoing professional development in the digital marketing field.

Hourly Range: $8.00-$31.00

Posted On: February 01, 2024 02:43 UTC
Category: Social Media Marketing
Skills:Google Ads, PPC Campaign Setup & Management

Skills: Google Ads, PPC Campaign Setup & Management
Country: United States

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